St. Croix Blog

Retailer Spotlight: Brown’s

Some of the most successful people will tell you that the path to breakout success is to find your unique selling proposition—what makes you or your product or idea stand out from the rest. Companies that embrace what makes them unique are truly some of the most successful, because they’re very clear on what their […]

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The Way It’s Done

Do you know what these items have in common: Crayola crayons, Red Wing Boots, and Zippo Lighters? If you guessed that all of these products are made in America, then you’d be correct. The movement toward supporting companies who are manufacturing products in the U.S. has grown over the last several years. What used to […]

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Retailer Spotlight: The Red Barn Fine Apparel

Over the course of history, barns were often a place for invention—for tinkering around on an idea until it became something real. The airplane from the Wright Brothers comes to mind as one of the greatest inventions to emerge from a barn. What isn’t often heard of is a barn being used as a high-end […]

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Employee Spotlight: Jessica Brand

Every company has at least one individual who’s a go-to person. The one you can go to for the answer to your question, because even if they don’t know the answer—they’ll know who will. The one you can go to when you need a hand, because you know you’ll get help. At St. Croix Collections, […]

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St. Croix and STOLL: A Partnership of Excellence

There are partnerships that simply just work well together. Partners like Bill Hewlett and David Packard, or Ben & Jerry for example. And Nike’s Air Jordan product line wouldn’t exist without, well, Michael Jordan. In much the same way, the partnership between St. Croix and H STOLL GMBH & CO has impacted both companies, and […]

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Retailer Spotlight: Partners’ Limited

Partners’ clothing store in Lafayette, Louisiana is loving their new location. They recently relocated to a new, stand-alone building in a thriving, energetic part of town. They love that this location brings in lots of new, fresh faces, but is still convenient for their beloved long-term customers. After all, relationships with their customers is the […]

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Retailer Spotlight: Nancy’s Fancys

One of the best things about independent retailers is that they are precisely that: independent. These stores aren’t the homogenized corporate versions of big box retail that removes all individual personality—they are filled with personality. Nancy’s Fancys in Highlands, North Carolina is exactly that kind of independent retailer— a place stocked full of great products […]

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Sales Representative Spotlight: Rick Hencier

Rock-steady is often used to describe people who are consistent and dependable. That description is fittingly applied to St. Croix Sale Representative Rick Hencier. Rick has been part of the St. Croix family for nearly 29 years, and loves it just as much today as when he first began. Rick’s path towards his long-term position […]

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Retailer Spotlight: The Shirt Box

Throughout history, there are so many stories about people leaving home to find their way…seeking something more than what they’ve always known. There are also many stories of those same people coming home…realizing that they already knew exactly where they belonged. Ron Elkus and Rod Brown of The Shirt Box in Farmington Hills, MI, fit […]

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