As a nod to National Arts and Humanities Month, St Croix continues the proud tradition of sharing our love of art and the world’s finest clothing.
Why should you buy American made clothing?
There’s something special about slipping into a well-made shirt. From sliding your arms into the sleeves to popping your head through the neck, it just feels right. Even the way the material finds its home on your shoulders makes a difference. Who knew the simple…
St Croix Collections Featured in Golf Plus Magazine
St Croix Collections was recently featured in the March 2021 edition of Golf Plus Magazine. The article explains the importance of performance clothing for golfers and evolving trends in golf apparel.
St. Croix on Screen
When you watch a television show you often identify with at least one character, likely due to their personality, livelihood, or maybe even their fashion taste relates to your own. If you’re a father, family-oriented, or just enjoy a good polo you might like a…
VIDEO: Mr. Bernhard Brenner winner of the 2018 Entrepreneurial Success Award
Founder of Knitcraft and St. Croix Collections, Mr. Bernhard Brenner was honored with the 2018 Entrepreneurial Success Award at the 2019 Annual Winona Area Chamber of Commerce Banquet. [rl_gallery id=”4361″]
Fresh: The Power of Silpure
One should always be a student of curiosity. He or she must crave the discovery of greater and better technologies. Sometimes the journey of improvement requires an individual to explore the same path twice. St. Croix has had to do that on its journey of…
The Perfect Accessory
Unlike a seemingly endless array of fashion accessories for women, there aren’t quite as many options for men. Years ago, no well-dressed gentleman would step outside his home without a hat, three-piece suit and a pocket watch. Today’s trends and accessories are not nearly that…
A Father’s Advice
Building a business is something akin to raising children. It takes a lot of hard work, dedication, patience and a strong sense of humor. You do your best, hope for the best, and pray that you’re building a solid foundation for the future. Someone who…
Giving and Hope—Our Foundation
Every year around this time, we’re flooded with lookbacks at the prior year and anticipation and hope for the year in front of us. This time of year also brings out the generous side of people. We reach out to share our good fortune with…
Getting What You Pay For
Many years ago, the majority of clothing that Americans wore was actually made in America. Today, only roughly 3-5% of clothing is still manufactured on our shores. Most of what Americans buy and wear is inexpensive, mass-produced clothing that might last one season. And while…
St. Croix Collections – Our Story
It’s hard for a company to thrive for over 50 years in the fashion business if the foundation isn’t strong. Among our upscale, discriminating clients, we’ve built an international reputation of excellence by delivering it. But it all started with very humble beginnings. Over 50…
When a luxury legend becomes a reality: Wool, Cashmere & Silk have arrived
Innovation takes many shapes. Sometimes it comes in the form of a new technology or gadget, like the now-ubiquitous iPhone. Sometimes it comes together by combining two or three existing things and creating something new. For St. Croix Collections, their most recent innovation comes in…
Retailer Spotlight: Mr. B Clothing
Successful people often have common personality traits and habits. Certainly hard work and determination is part of the mix, but for those that are successful and content, there’s something more. You’ll find that for these people, there’s a passion for the work they do, a…
St. Croix collars are different—and better.
If you’re of a certain age and you lived through the 1980’s, it’s likely that you wore the collar of your polo shirt flipped up. Or maybe you even layered two shirts together to get the collars to stay up in just the right way….
The Way It’s Done
Do you know what these items have in common: Crayola crayons, Red Wing Boots, and Zippo Lighters? If you guessed that all of these products are made in America, then you’d be correct. The movement toward supporting companies who are manufacturing products in the U.S….
Retailer Spotlight: The Red Barn Fine Apparel
Over the course of history, barns were often a place for invention—for tinkering around on an idea until it became something real. The airplane from the Wright Brothers comes to mind as one of the greatest inventions to emerge from a barn. What isn’t often…
St. Croix and STOLL: A Partnership of Excellence
There are partnerships that simply just work well together. Partners like Bill Hewlett and David Packard, or Ben & Jerry for example. And Nike’s Air Jordan product line wouldn’t exist without, well, Michael Jordan. In much the same way, the partnership between St. Croix and…
Retailer Spotlight: Partners’ Limited
Partners’ clothing store in Lafayette, Louisiana is loving their new location. They recently relocated to a new, stand-alone building in a thriving, energetic part of town. They love that this location brings in lots of new, fresh faces, but is still convenient for their beloved…
Retailer Spotlight: Nancy’s Fancys
One of the best things about independent retailers is that they are precisely that: independent. These stores aren’t the homogenized corporate versions of big box retail that removes all individual personality—they are filled with personality. Nancy’s Fancys in Highlands, North Carolina is exactly that kind…
Sales Representative Spotlight: Rick Hencier
Rock-steady is often used to describe people who are consistent and dependable. That description is fittingly applied to St. Croix Sale Representative Rick Hencier. Rick has been part of the St. Croix family for nearly 29 years, and loves it just as much today as…
Retailer Spotlight: The Shirt Box
Throughout history, there are so many stories about people leaving home to find their way…seeking something more than what they’ve always known. There are also many stories of those same people coming home…realizing that they already knew exactly where they belonged. Ron Elkus and Rod…
The New Luxury Blend
Innovation takes many shapes. Sometimes it comes in the shape of a new technology or gadget, like the now-ubiquitous iPhone. Sometimes it comes in the shape of putting together two or three existing things and creating something new. For St. Croix Collections, their most recent…
MRket in a Winter Wonderland
Do you remember last week’s storm? The storm that shut down offices, schools, and freeways, and dumped upwards of 30 inches of snow on certain parts of the east coast? The storm that had people digging out of walls of snow surrounding their cars and…
Retailer Spotlight: Franco’s Fine Clothier
In our go-go-go world, speed is often one of the things we prize most. Fast internet connection, fast and easy meals—everything is fast. But for true luxury, “speed” is rarely part of the equation. Fine wines, for example, take time to become fine. At St….